North Jersey Family-Owned Appliance Retailer Continues Long Tradition of Value and Customer Service: Sponsored

The Reno's Appliance Story: Reno Cioletti, founder of Reno's Radio & TV (circa 1951)

The Reno’s Appliance Story: Family-owned businesses are the backbone of the American economy. They’re often built upon a culture that emphasizes socially-responsible practices, family or core values and a strong commitment to service, value and customer satisfaction.

Family-owned businesses with strong core values often have an advantage in the market place. By managing their business day-to-day and decade-to-decade with timeless principles, core values and sense of purpose, these attributes weave their way through all aspects of the business and ultimately benefit the customer. This leads to high customer satisfaction, loyalty and retention.

When it comes to longevity, growth and success, few retail businesses in northern New Jersey can claim to have the track record of Reno’s Appliance, a family-owned appliance and electronics retail showroom located  in Paterson.

The Reno’s Appliance Story

Founded as Reno’s Radio & TV in 1951 by Reno Cioletti, the company now known as Reno’s Appliance has grown over the past 60+ years to become one of the region’s most-trusted home appliance retailers.

Reno’s sons carry on the proud tradition of their father, focusing on the service aspect of retail, providing consumers, contractors and kitchen designers with the knowledge, experience and customer service they demand.

As a socially-responsible member of the North Jersey community, Reno’s is a frequent supporter of regional fundraisers and community events including OktoberFest in Franklin Lakes, concerts and events at bergenPAC in Englewood and other events.

The Reno’s Appliance showroom in Paterson features over 10,000 square feet of comprehensive displays from every major manufacturer, brand-specific kitchen vignettes, and a large area dedicated to outdoor cooking and barbecue. Conveniently located on Route 20 North, minutes from Bergen County, Routes 4, 21, 46, 80 and the Garden State Parkway, Reno’s Appliance is within a New Jersey Urban Enterprise Zone. This means that they can charge only 3.5% sales tax to customers taking delivery within the state of New Jersey.

In 2005. Reno’s was the first in the industry to open a dedicated customer service department. The goal of Reno’s customer service department is to help their customers with any general questions, warranty inquiries and repair/service scheduling for their customers anytime after their purchase. The Cioletti family prides themselves on ‘being there’ for their customers before, during, and most importantly, after the sale.

Reno’s Appliance is a popular destination for brand name and custom appliances. For more information about Reno’s Appliance, visit www.renosappliance.com.

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